Polaris cancels 2014 American Victory Rally

Wednesday, April 23, 2014
PHOTO BY RUSS MITCHELL / Contractors continued work Wednesday on the north side of a Polaris expansion along Highway 9 in Spirit Lake. An ongoing expansion at the location is going to prevent Polaris from hosting its Victory motorcycle rally this year.

The roar of bulldozers will take priority of the sound of visiting motorcycles for one year.

Polaris Industries on Wednesday announced that it has called off the 2014 American Victory Rally due to an extensive expansion at the Spirit Lake location.

The company announced its $22.5 million expansion at the 565,000-square-foot Polaris manufacturing facility in 2012. Manufacturing lines will be transformed over the upcoming summer, according to American Victory Rally committee chair Marcy Bosch.

"All of us at Victory are disappointed that we are unable to host the rally this year as we know our riders are passionate about their bikes and the opportunity to connect with each other, the Spirit Lake community and Victory employees at the annual rally," she said, in a company statement.

The rally has an 11-year history in the Iowa Great Lakes. The event encourages riders to bring their Victory motorcycle back to the place where it was assembled -- an "Experience Center" is traditionally set up in the parking lot of Polaris Industries at the Highway 71 and 9 junction in Spirit Lake. Vendors stage booths in nearby Arnolds Park and a high-profile concert draws thousands of riders and guests to the area.

"We won't be able to free up the facilities and dedicate the resources necessary to support a quality rally," Bosch continued. "We are grateful to our riders and the Spirit Lake community for their continued support and passion for the Victory brand."

Riders who have attended past rallies are encouraged to contact their local dealers -- Victory owners routinely organize local rallies and events across the country, according to the company.

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  • Not very happy about the cancelation! Should be even more of a celebration, much less canceling it! Victory must be prospering or they wouldn't be adding on? This Victory family looks forward to going back to Spirit Lake every year! Everyone is disappointed! I just can't believe they can't afford to support the rally, monetarily or personnel wise! I don't believe the financing isn't there, and I know the Victory employees aren't the ones doing the actual construction! Doesn't give us (the consumer) a very good message! It's to bad they decided to do this, because this is one of the best things about Victory, it really seemed like they cared about us? When I bought my first Victory in 2006, it was like being warmly welcomed into a new family! Now I feel betrayed. Again very disappointing!

    -- Posted by Scoottmiester on Thu, Jun 19, 2014, at 7:23 AM
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